The True Cost of Not Staging Your Home
Did you know that not staging your home could end up costing you more than you think? At OASIS STAGING + DESIGN, we’ve seen firsthand how professionally staged homes sell faster and for higher prices. Let’s explore the hidden costs associated with skipping this crucial step.
1. Longer Time on the Market
Homes that aren’t staged typically stay on the market longer. The longer a property sits unsold, the more it costs the owner in mortgage payments, utilities, insurance, and property taxes.
For example, a home with a $2,500 monthly mortgage that sits on the market for an extra 3 months will cost an additional $7,500.
2. Price Reductions
A property that doesn’t sell quickly often requires multiple price reductions to attract buyers. These reductions can be steep, sometimes dropping the price by $10,000 or more each time.
For example, a home initially listed at $1,000,000 might see a first price reduction to $950,000 (a 5% reduction). If the property still doesn’t attract offers, a second reduction might lower the price to $900,000. In this case, this would be up to a $100,000 loss!
3. Diminished Buyer Interest
In today’s digital age, the first impression often happens online. Homes that aren’t staged can look less appealing in photos, leading to fewer showings and lower buyer interest. This can translate into longer sales cycles and a final sale price well below market expectations. High-quality visuals are crucial for making a property attractive in online listings. Learn how our Media Services enhance your home’s online presence and draw more potential buyers.
4. The Cost of Missed Opportunities
Consider this: a staged home might receive multiple offers and even spark a bidding war, driving the price above asking. A similar unstaged home could languish, resulting in a single low offer.
For example, a staged home might sell for $525,000, while an unstaged home, initially listed at the same price, could end up selling for $475,000 after price reductions—a difference of $50,000!
Invest in Success with Home Staging
Staging is more than just an expense—it’s a strategic investment. By presenting your property in the best possible light, you increase its marketability, attract more buyers, and ultimately achieve a quicker sale at a higher price. The cost of staging is often recouped in the final sale price, making it a smart choice for any seller.
Don’t let the hidden costs of not staging your home affect your sale. Contact us today to schedule a consultation and see how we can help you sell faster and for more.